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Why Work With
Positive Response?
It's been
said that they say advertising carries a lot more weight
than we say advertising." That said, here is a small
sampling of Positive Response they say advertising.
Offshore Software Development
"We were looking for a writer who
understood sales and marketing. We decided to go with Ernest
Nicastro and Positive Response. Not only he could put selling
power into the materials, he also put in extra efforts to get the
project out to meet our tight deadline and to work with our
graphic design house. As a result, we were able to launch our
marketing campaign successfully."
Hayden C. Hong - President/CEO - Long Circle, Inc. - Boston,
MA & Shanghai, China
Business Consulting
"Ernest Nicastro is a talented copywriter and savvy marketer.
His words and his ideas get results. Most importantly, they make
me and my business money."
Bruce Luecke - Business Owner/Business Coach - Action
International - Dublin, OH
Homebuilder
"Everyone at Timberland is extremely pleased with the results.
Our work with the Positive Response team helped us achieve a
substantially sharper focus, and a much stronger and dynamic
positioning of the company. More importantly, sales are up
dramatically. As of this writing the company is on track for a
record-breaking year."
Dave W. McKim - Vice President, Timberland Custom Homes - Auburn,
WA
Commercial Real
Estate Brokerage
"Sales are up over 100% from a year ago; due in large part to the
highly effective direct marketing program you created for us." -
Eric Postle, Principal - Business Properties, Inc.-
Bellevue, WA
Software
"I had the chance to surf your [EC Outlook] new website today.
You have improved
it greatly. The product positioning is much crisper." (E-mail
sent to company's President & CEO after re-launch of the
corporate web site with all new content.)
Tom Frederick - General Partner - Venrock Associates - Menlo
Park, CA
Customer
Communications
"It was a real pleasure doing business with you for the
development of our introductory sales letters. You really took
the time to understand each of our vertical markets and developed
excellent communication pieces. We already have seen response
from our brokerage letter that you created for us. I hope we can
do business again in the future."
Lynne Doyle, Mgr. of Marketing and Communications, Atlantic Group
Sales
Output Technologies (Now DST Output) -
East Hartford,
CT
Specialty
Printing
"I'd like to express my thanks for the terrific job you've done
for our specialty printing company. As I write this, our
Marketing Director is in Southern California at the urgent
invitation of a two billion dollar computer manufacturer. And
later this week a delegation from an even larger silicon valley
network company is visiting us! These developments testify to the
effectiveness of your counsel.. We look forward to working with
you again." Jeff Martine, (former) President - Telepress -
Issaquah, WA
Financial
Services
"Thank you for your recent help with the new letter program we
are putting in place for our conservation program. Not only were
you easy to work with you were prompt and very responsive. The
text of the letters is exactly what we were looking for easy to
read and very appealing to our particular customer base. We look
forward to working with you on future projects."
Cindy Smith -
Customer
Marketing -
Colonial Life &
Accident (Now part of UNUM)
*************
"As
a private equity management and investment banking firm, some of
our clients don't have a lot of time or money to spend on
marketing so it's critical that we cut through all the marketing
fluff and get right to what really works - and that's what
Positive Response gives you. Since we've started using the
strategies outlined by Ernest Nicastro, our client's marketing is
FINALLY paying off. One client took one of the letter templates
Ernest provided, mailed it to 200 people, and picked up 5 new
clients instantly.
"Another
strategy is working like magic to generate new referrals. Without
a doubt, working with Positive Response was well worth the money
spent. Not only do their campaigns pay for themselves, but they
truly encouraged me to keep recommending targeted marketing as a
growth strategy for all our clients in our equity portfolio."
Steve
Garrett - Managing Partner - AccessEdge Value Network, LLC -
www.aevalnet.com
Custom Software
Development & IT Consulting
"I just wanted to let you know what a pleasure it was working
with you.. It's not just the tools and techniques you provided
us, or the words on paper.... If a company can become more self
confident, we did it! And the marketing materials you prepared
have enabled us to hit the ground running.
"I am so grateful for your excellent writing skills; your ability
to condense our goals, dreams and objectives down to succinct
marketing statements; and your professional attention to our
project. And you were fun to work with! I truly considered our
meetings a treat, a highlight to the week. I look forward to
working with you again. "
Barbara Matthews - Vice President - Kleos Corp. - Shoreline, WA
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